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Kroger Co. Launches 'Heroes Fight Hunger' Initiative to Combat Food Insecurity

Last updated: September 18, 2025
Taurigo

1. A Collaborative Effort to End Hunger

On September 18, 2025, The Kroger Co. (NYSE: KR) announced the launch of its "Heroes Fight Hunger" food drive, an initiative aimed at honoring Hunger Action Month by collaborating with first responders across the United States. This month-long campaign is designed to support local communities in their fight against food insecurity and promote access to nutritious food for all.

"Access to nutritious food is essential to our communities, and Kroger remains committed to our mission of ending hunger and expanding access to fresh, affordable food for everyone," stated Keith Dailey, Kroger's group vice president of corporate affairs. This initiative emphasizes the company's dedication to community support and highlights the role of first responders as everyday heroes in the battle against hunger.

2. How Customers Can Participate

Customers visiting select Kroger locations will have the opportunity to contribute to the "Heroes Fight Hunger" campaign by donating non-perishable food items. Suggested items include peanut butter, pasta, canned fruits and vegetables, shelf-stable milk, rice, and granola bars. These contributions will directly benefit local food banks and pantries, reinforcing Kroger's commitment to supporting those in need.

3. The Impact of Hunger Action Month

Hunger Action Month is an annual event that encourages communities to raise awareness and engage in efforts to combat hunger. Since 2017, Kroger has made significant strides in this mission, directing over 3.9 billion meals to communities and contributing $1.8 billion in food and funds to support hunger relief initiatives. The company's longstanding partnership with Feeding America underscores its commitment to year-round support through charitable giving and the donation of surplus fresh food.

4. Zero Hunger | Zero Waste Foundation Takes Center Stage

Kroger's Zero Hunger | Zero Waste Foundation is also hosting its annual campaign during Hunger Action Month. All funds raised in Kroger Family of Stores throughout September will be directed to the Feeding America network of food banks. Customers can contribute by rounding up their purchases to the nearest dollar, helping to support neighbors who are struggling with hunger. Last year, the foundation raised over $432,000 during Hunger Action Month, showcasing the impact of community involvement.

5. Feeding America: A Key Partner

Feeding America, the largest hunger relief organization in the United States, plays a crucial role in the fight against food insecurity. With a vast network of over 200 food banks, 21 statewide food bank associations, and more than 60,000 partner agencies, the organization collects and distributes food and financial donations to those in need. Kroger's partnership with Feeding America reflects its commitment to tackling hunger on a national scale.

6. Conclusion

Kroger's "Heroes Fight Hunger" initiative serves as a powerful reminder of the collective effort required to combat food insecurity. By partnering with first responders and encouraging customer participation, Kroger is not only addressing immediate needs but also fostering a culture of community support and awareness. As the company continues its mission to end hunger and promote sustainable practices through its Zero Hunger | Zero Waste Foundation, it demonstrates the significant impact that retailers can have in their local communities.

For more information about the Zero Hunger | Zero Waste initiative and how to get involved, visit Kroger's official newsroom and investor relations site.

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