West Side Tractor Sales Co. Joins Trimble as a New Technology Outlet

On January 27, 2026, Trimble Inc. announced the addition of West Side Tractor Sales Co. to its network of authorized Trimble Technology Outlets. This collaboration aims to enhance the distribution of Trimble's advanced technologies, specifically targeting customers in Illinois, Indiana, and Michigan who utilize John Deere earthmoving equipment. The partnership will enable West Side Tractor to offer Trimble's grade control, site positioning systems, and correction services directly to its clientele.

The integration of West Side Tractor into Trimble’s distribution channel is a strategic move designed to simplify the purchasing, installation, and utilization of Trimble technologies across various machine types. Ron Bisio, Senior Vice President of Field Systems at Trimble, emphasized the importance of accessibility, stating, "Our goal is to make it as easy as possible for civil contractors to reap the benefits of Trimble machine control, site positioning, and correction services technology, regardless of machine type." He praised West Side Tractor for its reputation in providing tailored solutions that enhance operational efficiency for its customers.

Customers of West Side Tractor can anticipate receiving the same level of high-quality support that is characteristic of the Trimble dealer network. This includes installation and training services that ensure users can maximize the advantages of Trimble technology on their John Deere equipment, ultimately improving jobsite accuracy, productivity, and profitability.

West Side Tractor Sales Co. boasts a rich history as a third-generation, family-owned business dedicated to the heavy machinery sector for over 60 years. Lauren Coffaro, the third-generation owner and Senior Vice President at West Side Tractor, expressed excitement about the new partnership, stating, "We are excited to announce that we can now sell and support Trimble's trusted technology to help our customers streamline their workflows, make better data-driven decisions, and connect their operations." This commitment to long-term support and relationship-building has been a cornerstone of West Side Tractor’s operations.

The partnership between Trimble and West Side Tractor Sales Co. is poised to significantly benefit civil contractors in the Midwest by providing them with direct access to cutting-edge technology and comprehensive support. As Trimble continues to expand its reach through authorized resellers, it reinforces its position as a leader in transforming how essential industries, including construction, leverage technology for improved productivity and results.

For more information about West Side Tractor Sales, visit their website at West Side Tractor Sales.

Trimble is a global technology company that connects the physical and digital worlds, transforming the ways work gets done. With relentless innovation in precise positioning, modeling, and data analytics, Trimble enables essential industries, including construction, geospatial, and transportation, to optimize their operations.

Founded in 1962, West Side Tractor is a family-run business that has built its legacy on quality, reliability, and customer satisfaction. With a strong partnership with John Deere, West Side Tractor serves as a comprehensive resource for construction equipment, parts, service, and the latest machine technology across Illinois and Indiana.