Lowe's Expands Partnership with Inter Miami CF as Main Partner

The renewed agreement symbolizes a transformative phase for Inter Miami CF, which has quickly established itself as a prominent force in Major League Soccer (MLS). The club's trajectory is set to soar even higher with the launch of Miami Freedom Park, a state-of-the-art venue that is expected to reshape the sports landscape in South Florida. The partnership’s expansion signifies Lowe's commitment to supporting the local community and enhancing the fan experience.

Lowe's will now serve as the Official Jersey Sleeve Partner across all of Inter Miami's teams, including the First Team, MLS Next Pro team, and Academy teams. This prominent placement showcases Lowe's dedication to engaging with the passionate fútbol fan base and fostering a strong connection with the community.

In addition, Lowe's is recognized as a Founding Partner of Miami Freedom Park, providing essential resources for construction and development across the project. This collaboration will see Lowe's playing a crucial role in the creation of the stadium, entertainment district, and public spaces that will shape the park's environment.

Another significant aspect of the partnership is Lowe's sponsorship of the Dreams Cup, a youth fútbol event aimed at nurturing young talent. This initiative aligns with Lowe's mission to empower the next generation through opportunities both on and off the field. The company’s support for the Dreams Cup reflects its ongoing commitment to community engagement and youth empowerment.

In addition to its new roles, Lowe's will maintain various hallmark elements from the original partnership, including annual community events, engaging on-site activations, and digital campaigns that resonate with fans across the nation. The company’s focus on community service, affordable housing initiatives, and youth development aligns perfectly with the ethos of Inter Miami CF.

Xavier Asensi, the President of Business Operations for Inter Miami CF, expressed enthusiasm about the renewed partnership, saying, “As we enter a new chapter in our Club's history, coming off our 2025 MLS Cup championship and preparing to open our new stadium at Miami Freedom Park, we are proud to deepen our partnership with Lowe's. Our renewed collaboration reflects the strength of our relationship and a shared vision for building lasting impact – on the pitch, in our world-class stadium, and throughout the South Florida community.”

Jen Wilson, Chief Marketing Officer and Senior Vice President of Lowe's, also highlighted the significance of the partnership: “Our expanded work with Inter Miami CF is a reflection of our commitment to the sport of soccer and creating connection points with fans of all ages who both love the sport and love our brand. From the stadium to the sleeve to connecting with youth athletes and their families through our Dreams Cup sponsorship – we couldn't be more excited to elevate our partnership.”

As Inter Miami CF gears up for its historic inaugural season, beginning with the home opener at Miami Freedom Park on April 4, fans are encouraged to secure their Season Ticket Memberships. The collaboration with Lowe's is set to enhance not only the team's visibility and community impact but also the overall matchday experience for fans.

With Lowe's commitment to supporting youth development and community initiatives, the partnership promises to leave a lasting legacy that transcends the soccer field, inspiring fans and future generations alike. As construction progresses on Miami Freedom Park, the collaboration between Lowe's and Inter Miami CF stands as a testament to the power of strategic partnerships in driving community and sports development forward.