Gray Television Inc. Appoints Kristy Santiago as General Manager of KFVS

Kristy Santiago is no stranger to the world of television station management and sales operations. With decades of experience under her belt, she has successfully overseen operations for multiple networks across various markets. Her expertise has been critical in launching several Telemundo, CW, and FOX affiliations, demonstrating her capacity to navigate the complexities of the broadcasting landscape.

Most recently, Santiago served as the General Manager of KION (CBS), KMUV (Telemundo), and KCBA (CW) in Monterey, California. Her leadership in these roles has positioned her as a formidable figure in the industry, and her track record includes significant accomplishments in Grand Junction, Colorado, and Palm Springs, California.

Beyond her professional pursuits, Kristy Santiago is known for her active participation in both industry and community organizations. Her commitment to service is evident through her involvement on boards such as the California Broadcasters Association, Girls Inc., and Goodwill Central Coast. This dedication not only enriches her leadership profile but also aligns with Gray Television's values of community engagement and corporate responsibility.

Headquartered in Atlanta, Georgia, Gray Media, Inc. (NYSE: GTN) stands as the largest owner of top-rated local television stations and digital assets in the United States. The company boasts an impressive portfolio that serves 113 television markets, reaching approximately 37 percent of U.S. television households. Notably, Gray Media owns 78 markets with the top-rated television station and 99 markets with the first and/or second highest-rated television station as of 2024. Furthermore, Gray Media is recognized for having the largest Telemundo Affiliate group, encompassing 44 markets.

The company also operates Gray Digital Media, a full-service digital agency that provides national and local clients with advanced digital marketing strategies and services. Gray's media properties extend to video production companies like Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities including Assembly Atlanta and Third Rail Studios.

Kristy Santiago's appointment as General Manager of KFVS in Cape Girardeau and WQWQ-LD in Paducah marks a significant step for Gray Television as it seeks to enhance its leadership and operational capabilities. With her extensive experience and commitment to community engagement, Santiago is poised to lead these stations into a new era of growth and success. As Gray Media continues to expand its influence in the broadcasting industry, Santiago's leadership will undoubtedly play a crucial role in shaping the company's future strategies.