WTW Partners with Thimble to Revolutionize Commercial Lines Pricing

On March 23, 2026, Willis Towers Watson PLC (WTW), a leading global advisory, broking, and solutions company, announced a significant collaboration with Thimble, a digital managing general agent (MGA) and insurtech platform tailored for small businesses. This partnership aims to modernize and scale Thimble's commercial lines pricing through WTW’s advanced pricing solution, Radar Live.

The integration of Radar Live into Thimble's operations is poised to enhance its ability to deploy rates more swiftly, adapt to market changes in real time, and support rapid growth in its short-term liability product offerings. This collaboration combines WTW's cutting-edge price-delivery technology with Thimble's innovative digital insurance solutions, creating a flexible and scalable pricing foundation.

As a result, Thimble can expect smoother rate deployments, expedited speed to market, and improved operational efficiency—critical components for fast-growing MGAs navigating a competitive landscape.

WTW has worked closely with Thimble to refine its existing proprietary technology and develop a sophisticated pricing engine capable of supporting the rapid growth of the digital-first business model. This collaboration has enabled Thimble to achieve full self-sufficiency. With Radar Live, Thimble's pricing team can harness insights from diverse data sources and machine learning models in real time, all from a single platform.

Farah Ismail, Head of Commercial Lines, North America, Insurance Consulting and Technology at WTW, emphasized the importance of this partnership by stating, “Thimble is a best-in-class digital platform for small businesses, and we are pleased to support its growth with Radar Live. Our pricing technology enables faster responses to market change, real-time risk assessment, and stronger governance—helping them improve margins while delivering better outcomes for customers.”

Echoing this sentiment, Ian Westerman, President at Thimble, remarked, “As a fast-growing digital MGA, we need a pricing platform that could scale with our business. Radar Live from WTW provides the reliability, governance, and flexibility required to reduce the time and cost of rate implementation, improve speed to market, and ultimately deliver better outcomes for our customers.”

Ismail further commented on the broader implications of this collaboration, stating, “This collaboration continues our commitment to developing leading-edge software that is relevant, accessible, and affordable. As the sector undergoes massive digital disruption, small and large intermediaries continue to license Radar as they explore new technologies, in tandem with deep industry expertise, that enable their operations to migrate to connected, flexible, and agile systems to thrive in the digital age.”

Radar is a comprehensive solution for rules, analytics, and model deployment, built on 30 years of WTW's investment in advanced analytics and insurance expertise. This market-leading technology offers unparalleled functionality in monitoring, analytics, decision-making, and deployment. With proprietary analytics, generative AI tools, and enhanced SaaS features, Radar empowers insurers to unlock smarter, data-driven decision-making at scale.

WTW’s Insurance Consulting and Technology division stands as a global leader in property & casualty (P&C), life, and health insurance software and advisory services. With a workforce of over 1,700 colleagues across 35 markets, WTW combines deep industry knowledge with innovative technology to help insurers navigate complexities and unlock value across various domains, including pricing, underwriting, and regulatory reporting.

In a rapidly evolving market, WTW's partnership with Thimble exemplifies a commitment to innovation and the integration of technology in the insurance sector. As more than 1,000 insurers worldwide trust WTW's unique blend of advisory insight and advanced software, this collaboration signifies a step forward in redefining insurance through next-generation processes that enhance decision-making and operational efficiency.

WTW provides data-driven, insight-led solutions in the areas of people, risk, and capital, serving clients in 140 countries. Thimble, on the other hand, focuses on simplifying insurance for small businesses and independent professionals, offering a range of coverage options via its proprietary digital platform. Together, they are set to transform the insurance landscape, making it more agile and responsive to the needs of modern businesses.