T-Mobile Extends Partnership with FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX

In a significant development for both T-Mobile US Inc. (NASDAQ: TMUS) and the world of motorsport, the telecommunications giant has announced a multi-year extension of its partnership with the FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX. This new agreement not only solidifies T-Mobile's position as the Exclusive 5G Partner of the Las Vegas Grand Prix but also expands its role to become the Regional 5G Innovation Partner of Formula 1®.

This partnership aims to enhance the technological capabilities and fan experience associated with one of the world’s most prestigious racing events, providing T-Mobile with a platform to showcase its cutting-edge 5G technology.

Since its initial partnership began in 2022, T-Mobile has been instrumental in transforming the Las Vegas Grand Prix experience. The company has utilized its advanced 5G network to deliver innovative solutions such as 5G-connected broadcast cameras, drones, and mission-critical event operations. With the extended agreement, T-Mobile will continue to push the boundaries of connectivity by offering real-time ticketing, payments, and dedicated support for first responders and media personnel.

Starting in 2026, fans can expect even more from T-Mobile as it rolls out expanded 5G broadcast support that will enhance both the Las Vegas Grand Prix and the U.S. Grand Prix at the Circuit of the Americas in Austin, Texas. This includes immersive content and new production capabilities that promise to bring fans closer to the action during live broadcasts.

In addition to technological enhancements, T-Mobile will also introduce its popular Club Magenta at the U.S. Grand Prix in Austin, marking the first time this fan-favorite VIP lounge will be available outside of Las Vegas. The Club Magenta experience offers T-Mobile customers exclusive access, premium views, and unique behind-the-scenes opportunities that elevate the overall race experience.

Mike Katz, President of Marketing, Strategy, and Products at T-Mobile, emphasized the strategic importance of this partnership extension: “This extension is about more than just staying the course — it’s about raising the bar. As Formula 1 continues to grow in the U.S., we’re proud to expand our role — powering new broadcast innovations, supporting race operations, and bringing VIP experiences like Club Magenta to Austin for the first time.”

Emily Prazer, Chief Commercial Officer of Formula 1 and President and CEO of Las Vegas Grand Prix, Inc., echoed Katz’s sentiments, noting that T-Mobile has been a valuable partner since the inception of Formula 1 in Las Vegas. Prazer stated, “Their technology, creativity, and fan-first mindset continue to elevate the race week experience — and we’re thrilled to expand this partnership as we look to the future.”

The Las Vegas Grand Prix has quickly become a cornerstone event in motorsports, blending racing, entertainment, and technology in an electrifying environment. T-Mobile’s sustained investment in the Grand Prix and its upcoming role at the U.S. Grand Prix ensures that fans, whether on-site or watching from home, will remain connected to every thrilling moment.

With this partnership, T-Mobile is not only reinforcing its position as a leader in 5G technology but is also enhancing the overall experience for fans of Formula 1. As the sport continues to gain popularity in the United States, T-Mobile’s commitment to innovation and connectivity is set to play a pivotal role in shaping the future of motorsport entertainment.