Manhattan Associates Honored as Google Cloud Business Applications Partner of the Year
1. Recognition for Innovation in Supply Chain and Logistics
On April 9, 2025, Manhattan Associates Inc. (NASDAQ: MANH) proudly announced its prestigious recognition as the 2025 Google Cloud Business Applications Partner of the Year for Supply Chain and Logistics. This accolade underscores Manhattan's significant contributions as an innovator within the Google Cloud ecosystem, particularly through its application of cutting-edge technologies such as Agentic AI and Generative AI (GenAI) in the Manhattan Active® Suite.
Celebrating Partnership and Customer Success
Kevin Ichhpurani, President of the Global Partner Ecosystem at Google Cloud, emphasized the importance of this award, stating, “Google Cloud’s Partner Awards recognize partners who have created outsized value for customers through the delivery of innovative solutions and a high level of expertise.” He expressed pride in announcing Manhattan Associates as a winner, celebrating their impact in enabling customer success over the past year.
Sanjeev Siotia, Executive Vice President and CTO of Manhattan Associates, reflected on the significance of this honor, stating, “We are honored to be recognized as Google Cloud’s 2025 Business Applications Partner of the Year Award for Supply Chain and Logistics.” He highlighted the deep collaboration between Manhattan and Google Cloud, which focuses on delivering advanced cloud infrastructure, data analytics, and AI capabilities to their joint customers.
AI-Powered Innovations at the Core
At the heart of Manhattan's innovative approach are its Manhattan Active® Assist and Manhattan Active® Maven solutions.
Manhattan Active® Assist
This intelligent, contextual GenAI assistant revolutionizes user interaction with Manhattan Active solutions by providing natural language summaries of application configurations. It offers instant and accurate responses regarding product functionality and API structures, catering to various personas, roles, and functions.
Manhattan Active® Maven
Manhattan Active Maven represents the company’s Agentic AI offering, designed to enhance customer service with personalized, contextual support. It integrates seamlessly with websites and mobile applications, effectively handling customer inquiries while improving satisfaction and loyalty. Built on an Agentic AI platform and Google Gemini models, Maven utilizes order, payment, store location, and product availability information to deliver a level of service akin to human agents.
Driving the Future of Supply Chains
Sanjeev Siotia further commented on the transformative potential of these AI solutions, stating, “Manhattan Active Assist and Manhattan Active Maven showcase the real-world power of AI in supply chain and logistics, driving unprecedented levels of personalization, productivity, and cost-savings.” He underscored the importance of Manhattan's partnership with Google Cloud, which enables the delivery of scalable, resilient, and innovative solutions to tackle the complexities of modern supply chain networks.
Unified Commerce Benchmark Collaboration
In addition to this award, Manhattan Associates and Google Cloud recently collaborated on the second edition of the Unified Commerce Benchmark. This industry benchmark remains the only analysis of unified commerce in specialty retail, leveraging real-world data on purchases, returns, and customer interactions across digital and physical channels. The 2025 edition has unveiled the characteristics of the most successful retailers, highlighting best practices and opportunities to enhance customer value through modernized operations.
Conclusion
Manhattan Associates continues to establish itself as a leader in the supply chain and omnichannel commerce space. The recognition from Google Cloud serves not only as a validation of Manhattan's innovative solutions but also reflects the company's commitment to driving customer success through technology. As the landscape of supply chain management evolves, Manhattan Associates stands poised to lead the way with advanced AI-driven solutions that meet the challenges of today’s dynamic market.