Keysight Technologies Inc. (NYSE: KEYS) has announced its participation in the upcoming Consumer Electronics Show (CES) 2026, taking place from January 6-9, 2026, at the Las Vegas Convention Center. The company is poised to introduce an extensive range of automotive design, development, validation, and cybersecurity solutions aimed at accelerating innovation in the automotive sector. This press release highlights the company's commitment to enhancing vehicle engineering through advanced testing and validation processes.

2. Comprehensive Automotive Ecosystem

Accelerating Innovation from Design to Deployment

At CES 2026, Keysight will demonstrate how automakers and suppliers can streamline their processes from the initial design phase to full-scale deployment. By utilizing high-fidelity simulation, automated compliance testing, and real-world performance insights, Keysight aims to help the automotive industry develop next-generation vehicles that are not only faster but also safer and more secure.

Location and Booth Information

Attendees can find Keysight in the West Hall at booth #3660 during the conference. The event promises to be a pivotal opportunity for industry professionals to witness the latest advancements in automotive technology.

3. Featured Demonstrations at the Keysight Booth

Validating Manufacturability in Design

One of the key highlights will be an interactive demonstration showcasing how Keysight enables engineers to validate their designs early in the production cycle. This involves assessing feasibility, establishing performance baselines, and ensuring interoperability before any physical production begins. Attendees will have the opportunity to observe dynamic conceptual designs and simulations involving various manufacturing techniques such as stamping, casting, composites, and welding.

Developing Networks for Real Demands

Keysight's solutions are designed to optimize the integration and testing workflows for engineers, which is crucial for minimizing defects and enhancing throughput in mass production environments. The demonstration will cover Layers 1-7, focusing on compliance testing across all standards and speed grades of Automotive Ethernet and SerDes, as well as network testing for traffic generation and protocol analysis. This comprehensive approach ensures end-to-end signal integrity throughout the vehicle's communication systems.

Deploying Vehicle-to-Everything Networks

In a world where connected vehicles must perform reliably under real-world conditions, Keysight's high-fidelity test environments will be showcased. This demonstration will illustrate how engineers can detect potential issues early in the development process, thereby eliminating the need for costly and unpredictable road-testing cycles.

Securing Connected Cars

With the rising concerns surrounding cybersecurity in the automotive industry, Keysight will highlight its commitment to securing every layer of the connected vehicle ecosystem. The demonstration will explore automotive electronic control units, network hardening, real-time threat intelligence, and automated compliance testing for both hardware and software. This initiative aims to mitigate risks associated with cyberattacks and interoperability failures.

4. Introduction of New Software Solution

In addition to its demonstrations, Keysight will unveil a new software solution designed to transform the validation and maintenance of AI-enabled systems, ensuring their trustworthiness in various applications.

5. Panel Discussion: The US Cyber Trust Mark

Keysight will also be represented in an expert panel discussion regarding the US Cyber Trust Mark. Scott Register, Vice President of Security Solutions at Keysight, will participate in a session that will provide insights into the qualifications necessary for obtaining the Federal Communications Commission’s new cybersecurity seal. This discussion is scheduled for Thursday, January 8, from 11:00 to 11:40 a.m. in LVCC – North Level 2, N261.

6. About Keysight Technologies

Keysight Technologies is a leading provider of market-leading design, emulation, and test solutions. As an S&P 500 company, Keysight empowers innovators across various sectors, including communications, industrial automation, aerospace and defense, automotive, semiconductor, and general electronics. The company's solutions are designed to accelerate innovation while minimizing risk throughout the entire product life cycle.

For more information about Keysight's offerings and participation at CES 2026, visit the Keysight Newsroom and www.keysight.com.

With its robust portfolio of solutions, Keysight Technologies continues to play a crucial role in shaping the future of automotive innovation, making it an event to watch at CES 2026.

Original press release