Global Payments Partners with Uber Eats to Enhance Restaurant Experiences
On November 18, 2025, Global Payments Inc. (NYSE: GPN), a prominent provider of payment technology and software solutions, announced a strategic partnership with Uber Eats during its inaugural Genius User Conference. This collaboration aims to empower restaurants across the U.S. and Canada by integrating Uber Eats’ delivery services within Global Payments' flagship point-of-sale (POS) system, Genius.
1. Streamlined Onboarding for Restaurants
The partnership promises to simplify the onboarding process for restaurants looking to utilize Uber Eats. With the integration of Uber Eats into the Genius POS platform, restaurant owners can now seamlessly access delivery services through a self-serve process. This advancement is designed to accelerate the ability of restaurants to meet rising consumer demand, facilitating quicker access to the Uber Eats platform.
Orders, updates, and cancellations will be synchronized in real-time between Genius and Uber Eats, thereby enhancing operational efficiency for restaurants managing delivery orders. Chris Siefkin, president of Genius Restaurant at Global Payments, emphasized the significance of this partnership: “Our restaurant customers want help standing out from the crowd, and providing technology that enables accurate orders and speedy delivery is one of the best ways to help small and large restaurants alike deliver exceptional customer experiences.”
2. Enhancing Customer Experiences
Jose Garcia Pimentel, vice president and head of Uber Delivery for the U.S. and Canada, echoed Siefkin's sentiments by highlighting the benefits of the integration: “Our deep integration with the powerful and feature-rich Genius platform aims to help make launching and accessing the benefits of Uber Eats faster and easier than ever.” The collaboration underscores both companies' commitment to helping restaurants thrive in a competitive landscape through advanced technology.
3. Success Story: 7 Brew Drive-Thru Coffee
The announcement also spotlighted Global Payments' successful implementation of its technology with 7 Brew Drive-Thru Coffee, a rapidly growing coffee chain known for its personalized service. As part of its expansion strategy, 7 Brew has adopted the Genius platform, which has proven instrumental in streamlining both ordering and back-of-house operations. Danyel Bischof-Forsyth, chief technology officer at 7 Brew Coffee, stated, “Together with Global Payments, we successfully implemented Genius at over 500 7 Brew locations.” This partnership exemplifies how Global Payments enables businesses to focus on customer relationships while simplifying operational processes.
4. Showcasing Technological Advancements at the Genius User Conference
The inaugural Genius User Conference, hosted at Truist Park in Atlanta, GA, showcased Global Payments' latest innovations, including the Genius Drive Thru solution—a fully integrated, multi-lane system designed for speed and precision. The conference featured demonstrations of Genius’ patented camera vision system, which automatically links cars to their respective orders, significantly enhancing the drive-thru experience for customers.
Additionally, Global Payments introduced the industry’s first modular countertop POS device, purpose-built for the Genius platform. This new device aims to set a new standard in flexibility, durability, and speed for restaurant and retail environments.
5. About Global Payments
Global Payments Inc. is a Fortune 500 company headquartered in Georgia, employing over 27,000 team members across 38 countries. The company specializes in enabling commerce and enhancing customer experiences through cutting-edge payment technology and software solutions. With a commitment to providing exceptional experiences, Global Payments continues to lead the way in transforming how businesses operate in a rapidly changing world.
For more information about Global Payments and its innovative solutions, visit globalpayments.com/genius/countertop or follow the company on social media platforms such as X, LinkedIn, and Facebook.