Zillow Group Inc. and EliseAI Revolutionize Rental Applications with AI Assist

In a groundbreaking development within the real estate sector, Zillow Group Inc., in collaboration with EliseAI, has unveiled compelling new data demonstrating the significant impact of AI technology on rental applications. On June 11, 2026, the companies announced that renters who interact with the AI Assist feature—a cutting-edge leasing agent powered by EliseAI—are 43% more likely to apply for an apartment compared to those who do not use this innovative tool.

The integration of EliseAI into Zillow Rentals is a pioneering move in the rental marketplace, establishing it as the only platform equipped with this AI-driven experience. Renters can utilize AI Assist to receive instant answers to queries, schedule property tours, and maintain engagement directly from the listings. This innovative feature is available at no additional cost to multifamily partners managing portfolios of over 450 units.

The data, collected from October 2025 to April 2026, underscores the effectiveness of AI Assist. In addition to the remarkable 43% increase in application rates, renters utilizing the AI feature exhibited a 19% higher likelihood of booking tours and a 24% greater chance of signing leases. This data highlights a crucial shift in the way renters are searching for apartments today—demanding immediate assistance and round-the-clock availability.

AI Assist enhances the lead-to-application journey through several key functionalities:

According to Minna Song, co-founder and CEO of EliseAI, the need for such technology is pressing. "Leasing teams are stretched thin. 28% of calls to leasing offices go unanswered, and over half of inquiries arrive outside business hours," she noted. "AI Assist responds to every one of them, demonstrating the difference that prompt replies can make."

The integration of AI Assist has garnered positive feedback from multifamily operators who have witnessed firsthand the transformative results. Terri Eager, Senior Manager at Falkin Platnick Realty Group, remarked, "EliseAI is working while we're sleeping, engaging with people we otherwise would not be engaging with. The tool is just improving those odds for us."

As the multifamily industry increasingly embraces AI-powered solutions, EliseAI and Zillow Rentals are poised for further development of their partnership. The outcomes achieved thus far underscore the potential for AI to enhance the leasing experience for both operators and renters.

EliseAI specializes in revolutionizing complex housing and healthcare systems. By integrating deeply into operational workflows, it automates processes to increase efficiency and reduce costs. The platform assists property managers in handling leasing, maintenance, and resident engagement, consolidating fragmented tools into a single, cohesive system. EliseAI is headquartered in New York, with teams located in San Francisco, Boston, Chicago, and Toronto.

Zillow Group, Inc. (Nasdaq: Z and ZG) is committed to reimagining real estate and making homeownership accessible to more individuals. As the most visited real estate website in the United States, Zillow facilitates connections between users and digital solutions, streamlining the processes of buying, selling, financing, and renting properties. Its extensive portfolio includes brands such as Zillow®, Trulia®, StreetEasy®, and HotPads®.

The collaboration between Zillow Group Inc. and EliseAI marks a significant stride in transforming the rental landscape. With the data revealing the effectiveness of AI Assist in enhancing engagement and application rates, the partnership not only addresses the immediate needs of renters but also sets a new standard for the multifamily industry. As technology continues to evolve, it will be fascinating to observe the ongoing impact of AI on real estate operations and the rental experience.