Wolfspeed Appoints Semiconductor Industry Veteran Yasuhisa Harita as Regional President for Asia Pacific

In a significant development for the semiconductor industry, Wolfspeed, Inc. announced today the appointment of Yasuhisa Harita as the new regional president for Asia Pacific, effective June 1, 2026. This strategic move is poised to bolster Wolfspeed's commercial strategy across key markets, including Japan, Korea, and the ASEAN region.

Yasuhisa Harita joins Wolfspeed with an impressive background, bringing over 30 years of experience in expanding Japan-based businesses for prominent global semiconductor and technology companies. His previous role as regional vice president at ams-OSRAM saw him accelerate revenue growth and strengthen customer partnerships, positioning the organization for sustainable performance in highly competitive markets. Harita's academic credentials include a bachelor’s degree in engineering from the prestigious University of Tokyo.

As regional president, Harita will assume comprehensive commercial responsibility, focusing on developing and implementing go-to-market strategies that align with Wolfspeed’s global objectives and customer expectations. His mandate includes driving revenue growth, enhancing strategic customer relationships, and executing the company’s regional commercial and operational objectives. This appointment underscores Wolfspeed’s ongoing commitment to delivering reliable, high-performance solutions, particularly in the automotive, industrial, and energy sectors.

Robert Feurle, CEO of Wolfspeed, expressed enthusiasm about Harita's appointment, stating, “We are delighted to welcome Yasuhisa Harita to our leadership team. His regional expertise, strong customer focus, and proven track record of commercial execution will be instrumental as we continue to expand our presence and capabilities across the Asia Pacific region.” This endorsement highlights the confidence that Wolfspeed has in Harita’s ability to drive the company’s growth in a key market.

Wolfspeed's decision to enhance its global commercial leadership team reflects a broader strategy aimed at ensuring long-term growth, effective execution, and value creation for both customers and shareholders. As the company continues to pioneer advancements in silicon carbide technologies, Harita's leadership will be crucial in navigating the complexities of the Asia Pacific semiconductor landscape.

Wolfspeed (NYSE: WOLF) is at the forefront of the global adoption of silicon carbide technologies, supporting some of the world's most innovative advancements. As pioneers in this field, the company is committed to powering a better world through its advanced semiconductor technology. With a diverse portfolio that includes silicon carbide materials, power modules, discrete power devices, and power die products, Wolfspeed is dedicated to delivering on its promise of *The Power to Make it Real™*.

As Wolfspeed prepares for this new chapter in its leadership, the appointment of Yasuhisa Harita signals a proactive approach to capitalize on growth opportunities in the Asia Pacific region, positioning the company for continued success in the evolving semiconductor market.