Bank of Hope Makes Waves with BTS THE CITY ARIRANG NEW YORK Sponsorship

In a bold move to enhance community connection and engagement, Bank of Hope has announced its sponsorship of 'BTS THE CITY ARIRANG NEW YORK,' a unique event aimed at uniting fans of the globally-renowned K-Pop group, BTS. Set against the vibrant backdrop of New York City, this initiative is more than just a celebration of music; it embodies the spirit of community, connection, and cultural exchange.

Kevin Kim, Chairman and CEO of Bank of Hope, articulated the essence of this sponsorship, stating, “This sponsorship is about far more than music. Through authentic community engagement, meaningful partnerships, and a shared sense of belonging, BTS THE CITY ARIRANG NEW YORK brings people together across geographic and cultural boundaries.”

As part of the event, the Bank of Hope's Manhattan branch will serve as a prominent landmark in the BTS THE CITY ARIRANG NEW YORK stamp rally. Running from July 28 to August 3, 2026, fans who visit the branch can collect a digital stamp, contributing to their quest for exclusive prizes on Weverse, the official fan community platform.

This strategic move not only enhances the fan experience but also promotes foot traffic to the branch, further solidifying Bank of Hope's commitment to community interaction. Alongside the stamp rally, the Manhattan branch will feature a photo zone and scratch cards, offering participants the chance to win limited-edition co-branded merchandise.

In a bid to further engage with the community, Bank of Hope will launch a sweepstakes on July 27, 2026, coinciding with the festivities of BTS THE CITY ARIRANG NEW YORK. Eligible participants will have the chance to win an iPad® and other exciting prizes. More details regarding this sweepstakes will be unveiled on the same day.

Moreover, new customers opening accounts between July 24 and August 9, 2026, will be greeted with an exclusive co-branded item while supplies last. This initiative aims to attract new clientele while reinforcing the bank's focus on community-driven engagement.

Bank of Hope’s sponsorship of this event is not solely about promotion; it also reflects a commitment to social responsibility. Through its Hope Delivered™ program, the bank will donate $1 for every participant in the Stamp Rally. This contribution will bolster community development initiatives and promote financial empowerment, aligning with the bank's mission to serve low- and moderate-income communities.

Additionally, scratch cards will be available at all eight other Bank of Hope branches in the New York and New Jersey area from July 29 to July 31, 2026, extending the reach of this dynamic initiative.

Bank of Hope, headquartered in Los Angeles, California, is a California state-chartered bank and a subsidiary of Hope Bancorp, Inc. (NASDAQ: HOPE), boasting total assets of $18.7 billion as of March 31, 2026. Following the integration of Territorial Savings, Bank of Hope has emerged as the largest regional bank serving multicultural customers across the continental U.S. and Hawaii, offering a wide range of banking products and services.

With 45 full-service branches across several states, including California, New York, and New Jersey, and an international presence through a representative office in Seoul, South Korea, Bank of Hope continues to expand its impact beyond traditional banking, fostering community growth and participation.

BTS, the globally acclaimed South Korean band, is not just a musical phenomenon but a cultural force. With a legacy of breaking records and winning numerous awards, including multiple GRAMMY nominations, BTS has captivated audiences worldwide. Their fifth studio album, *ARIRANG*, released in March 2026, debuted at No. 1 on the Billboard 200, further solidifying their status as icons of the modern music era.

In summary, Bank of Hope's sponsorship of 'BTS THE CITY ARIRANG NEW YORK' exemplifies a creative approach to community engagement, blending music, culture, and social responsibility in a way that resonates with a diverse audience. As the event approaches, anticipation builds not only for the musical performances but also for the innovative experiences that Bank of Hope is set to deliver.