In a significant development for the automotive industry, ACV Auctions Inc. (NYSE: ACVA) has announced the launch of the ACV MAX Recommendations™ feature. This new addition to the ACV MAX suite aims to provide dealerships with AI-driven, profit-focused inventory guidance for both new and used vehicles. The press release, dated March 19, 2026, highlights how this innovative tool will help dealers streamline operations and enhance decision-making processes.

1. Transforming Automotive Dealerships with AI

ACV MAX Recommendations is designed to deliver real-time, vehicle identification number (VIN)-specific pricing and inventory insights. Built on ACV’s extensive data capabilities and powered by advanced AI algorithms, this feature surfaces tailored recommendations relevant to each vehicle in a dealer's inventory. The tool analyzes historical sales data, current inventory mix, and sales velocity, thereby offering guidance that is deeply rooted in dealership-specific performance metrics.

Ryan Walker, VP of Product at ACV MAX, emphasized the feature's personalized approach, stating, “This is the most personalized guidance you can get. We know how time-consuming day-to-day operations can be, so we’re helping dealers streamline pricing decisions with recommendations based on real-time data and specific to both the dealership’s history and individual VIN.”

2. Key Features of ACV MAX Recommendations

Comprehensive Pricing Guidance

The ACV MAX Recommendations feature provides dealers with critical pricing advice that includes suggestions on when to adjust prices. This is complemented by reasoning that outlines the key data signals and market factors driving these recommendations.

Profit vs. Speed Insights

One of the standout capabilities of the Recommendations feature is its ability to present a clear view of the trade-off between profit margins and the speed of sales. This insight enables dealers to make informed decisions about whether to prioritize higher margins or quicker turnover.

Actionable Forecasts

Additionally, the feature includes predicted outcomes based on specific recommendations, allowing dealers to anticipate the results of their pricing strategies. By surfacing the logic behind each suggestion, ACV MAX Recommendations enhances efficiency and boosts dealer confidence throughout the inventory lifecycle.

3. Optimizing Inventory and Performance

ACV MAX Recommendations aims to transform the unique inventory and market data of each dealership into actionable guidance. The tool provides:

Inventory Guidance: Recommendations on whether to retail, wholesale, or adjust pricing strategies for each vehicle.

Performance Optimization: Identification of trends and opportunities to improve vehicle turnover and gross profits.

Jake Hasset, Used Vehicle Director at the Hertrich Family of Automobile Dealerships, expressed enthusiasm about the new feature, stating, “The new AI Recommendations tool from ACV MAX gives us the visibility we need to price vehicles competitively in today’s market. With shopper engagement and market supply data built in, our team can make quicker, more informed pricing decisions.”

4. A Commitment to Data-Driven Performance

The introduction of ACV MAX Recommendations underscores ACV's commitment to empowering its dealer partners with easy-to-use tools and insights. This feature is positioned as a significant advancement in the company's ongoing efforts to help dealerships drive high-impact performance through tangible data.

In conclusion, ACV MAX Recommendations marks a pivotal step forward in integrating artificial intelligence into automotive dealership operations. By providing real-time, data-driven insights tailored to individual dealerships, ACV Auctions Inc. continues to pave the way for innovation in the automotive industry.

For more information on ACV and its offerings, dealers can visit ACVAuto.com or ACVMax.com.

Original press release